News & Press

Latest Foundation News

30 Toys Top Toy Association's 'Summer Learning STEAM Toy List'

22 MAY

The Toy Association™ unveiled its “Summer Learning STEAM Toy List,” which includes 30 officially accredited STEAM (science, technology, engineering, arts, and math) toys that will support learning and keep young minds sharp over the summer.

Letter from TTF Vice-Chair Kathleen Campisano: TOTY is OUR Night for Fun, Fanfare, & Fundraising

18 MAY

The Toy Foundation's Vice-Chair Kathleen Campisano invites the toy community to attend the upcoming Toy of the Year® (TOTY®) Awards and help support the industry's collective commitment to children in need.

2023 Toy of the Year® Awards Program Offers New Strategies to Drive Engagement

16 MAY

Nominations for the 2023 awards program open May 30, giving toy companies, inventors, and other industry representatives an opportunity to call themselves the “best of the best” across 23 categories of play.

The Toy Bank℠ is Collecting Product Donations for Children in Need

15 MAY

The Toy Foundation™ (TTF) is calling on the play community to donate toys, games, books, and more to The Toy Bank™ so children in need can continue to learn and grow throughout the summer months.

Genius of Play’s “Emotional Wellness Playbook” Generates Buzz around Mental Health Awareness Month

12 MAY

The Genius of Play’s Emotional Wellness Playbook, offering a curated collection of play-based activities that teach kids how to express their feelings in healthy ways, has garnered more than half a billion media impressions since its launch on May 1.

2023 Toy of the Year® Awards Debut 6 Additional Categories

09 MAY

The 24th edition of The Toy Foundation™’s Toy of the Year® (TOTY®) Awards, taking place September 29 at Cipriani 42nd Street in New York City, will feature six new people- and campaign-based award categories for the first time.

Save the Date: Join Us at the Toy of the Year® Awards on September 29

08 MAY

The Toy Foundation™ (TTF) will host the 24th edition of the Toy of the Year® (TOTY®) Awards, the marquee celebration of the creativity and philanthropy of the toy community, on September 29, 2023 at 6:30 p.m. at Cipriani 42nd Street in New York City.

The Genius of Play™ Launches 'Emotional Wellness Playbook' During Mental Health Awareness Month

01 MAY

From exploring emotions through games to practicing empathy, the new “Emotional Wellness Playbook” from The Genius of Play™, The Toy Association®’s nonprofit initiative dedicated to helping parents raise healthy and happy kids through play, offers a curated collection of play-based activities that teach kids how to express their feelings in healthy ways while having fun.

New Partnership Expands Capacity to Support Play Therapy Programs

18 APR

The Toy Foundation™ (TTF) has partnered with Hope for Henry, a national leader in pediatric patient experience innovation, to amplify the impact of both organizations on under-resourced children’s hospitals, play therapists, children, and families across the country.

Toy Foundation’s DEI Pipeline Program Offers New Opportunities to Engage Next Generation of Talent

10 APR

Diverse, young talent within the toy industry is key to instilling a culture of inclusion and equity within the industry, opening doors for all communities, and providing families with diverse, inclusive ways to play.

The Genius of Play’s Spring Giveaway Features 40+ Member Companies

03 APR

With spring in full bloom, The Genius of Play is encouraging families to refresh their toy collections and explore new screen-free play options through "The Great Toybox Refresh" campaign.

The Toy Foundation Selects ChizSix Marketing & Media as its Agency of Record

29 MAR

The Toy Foundation (TTF), a 501(c)(3) children’s charity and the philanthropic arm of The Toy Association, announced it has proudly selected ChizSix Marketing & Media as its Agency of Record.

20 Years of Delivering Joy: The Toy Bank is the Leading Solution for CSR & Inventory Management

28 MAR

For 20 years, The Toy Foundation’s (TTF) Toy Bank program has served as a resource for the toy industry to donate toys, clothing, accessories, and more to millions of children in need. As the industry continues to evolve, The Toy Bank is changing alongside it to be your turnkey solution to manage corporate social responsibility (CSR) programs and excess inventory issues all year long.

The Toy Association Promotes STEAM Accredited Toys to Educators Nationwide

23 MAR

The Toy Association’s Anna Yudina, senior director of marketing initiatives, led a presentation during the National Afterschool Association Convention this week on how educators can leverage play and toys to foster STEAM learning in the classroom. During the presentation, Yudina showcased the importance of incorporating STEAM toys into educational programs, highlighting several Toy Association-accredited products.

Letter from Toy Foundation Chair: We’re Here to Help Deliver the Joy of Play to Children

21 MAR

Newly appointed Toy Foundation Chair, Andy Quartin, CEO of Thames & Kosmos, discusses TTF’s recently refined mission to be the uniting force for the collective philanthropy of the toy industry and how it plans to deliver on this promise.

Genius of Play Hosts First Ambassador Networking Hour

20 MAR

Nearly 30 play professionals from North America, Europe, and Asia participated in The Genius of Play's first-ever networking hour last Thursday, March 16, successfully bringing together the initiative’s Play Ambassadors to share their knowledge and expertise from their respective fields related to play.

The Toy Foundation Announces New Board Leadership

14 MAR

The Toy Foundation (TTF) announced yesterday the appointment of Andy Quartin, CEO of Thames & Kosmos, LLC, as Chair of the Foundation’s Board of Trustees and Kathleen Campisano, global chief marketing officer & general manager of Beacon Media Group, as Vice Chair.

Toy Foundation’s Play Grants Program Deepens Industry’s Commitment to Deliver the Power of Play

07 MAR

Now in its third year, The Toy Foundation’s (TTF) Children’s Hospital Play Grants program is calling on the support and engagement from companies of all sizes to help broaden and deepen the toy industry’s commitment to deliver the healing power of play to children in pediatric care.

2023 Genius of Play Ambassador Applications Due Friday

06 MAR

The deadline for play professionals to apply for The Genius of Play Ambassador program closes this Friday, March 10.

The Toy Foundation Assembles Industry’s Philanthropic & CSR Leaders to Ignite Collective Action

28 FEB

The Toy Foundation (TTF) is hosting a first-of-its-kind meeting of toy industry philanthropic and corporate social responsibility (CSR) leaders on Tuesday, March 14.