Press Releases

The Toy Association & Toy Foundation Celebrate Inaugural International Day of Play

11 JUN

The Toy Association is celebrating the first-ever International Day of Play today by uniting the toy community through its Toy Foundation to donate tens of thousands of brand-new toys and games, worth close to $900,000, that will bring the power of play to nearly 75,000 children in need across the country.

Adventure Media & Events Names The Toy Foundation™ as Social Responsibility Partner for 2024 Events

25 MAR

Adventure Media & Events has partnered with The Toy Foundation™ (TTF) to be the Social Responsibility Partner for its 2024 Toy Insider events held in New York City, including the recent Spring Fling and upcoming Sweet Suite and Holiday of Play.

The Toy Foundation™ Funds Play Therapy Projects to Improve Pediatric Care for 240,000 Children

05 MAR

The Toy Foundation™, the philanthropic arm of The Toy Association™, is proud to announce $380,000 has been awarded to 20 children’s hospitals and health systems that serve under-resourced communities, as part of its 2024 Childrens Hospital Play Grants program.

The Pokémon Company International & Toy Foundation™ to Light up Empire State Building on Pokémon Day

13 FEB

In celebration of Pokémon Day 2024 and the upcoming U.S. premiere of “Pokémon Horizons: The Series,” The Pokémon Company International (TPCi), in collaboration with longstanding charitable partner The Toy Foundation™, has teamed up with New York’s iconic Empire State Building to illuminate its world-famous tower lights the evening of Feb. 27, 2024.

Join Our Mailing List

Stay connected to our mission by receiving email updates about Toy Foundation™ news, programs, events, and engagement opportunities.

Media Inquiries

Erin Wright / Marketing Communications Manager / 646-520-4851