The Toy Foundation™, the philanthropic arm of The Toy Association™, marked the third annual United Nations International Day of Play on June 11 by rallying the toy industry around the 2026 theme, “Protect Play, Protect Childhood.”
The Toy Foundation™ (TTF), the philanthropic arm of The Toy Association™, will continue delivering the healing power of play to comfort children as they undergo medical treatment with its largest funding allocation to date.
The Toy Foundation™ (TTF) is delivering play this holiday season to children in under-resourced communities, schools, and hospitals nationwide with the distribution of more than 20,000 toys through its Toy Chest program. Thanks to the toy industry’s united support, year-round toy donations and financial contributions enable TTF to reach children when they need it the most.
Stay connected to our mission by receiving email updates about Toy Foundation™ news, programs, events, and engagement opportunities.
Erin Wright / Marketing Communications Manager / 646-520-4851