Event News

Toy Fair® Exhibitors Invited to ‘Freshman Class’ Educational Session

18 OCT

The Toy Association will host an "Exhibitor Academy" webinar on December 3 at 2 p.m. (Eastern) that will provide first-time Toy Fair® exhibiting companies and staff all the information they need to prepare for the show, taking place March 1 to 4 at the Javits Center in New York City.

Innovators Wanted: Deadline Approaching to Apply for Creative Factor Inventor Day

09 OCT

Calling all toy inventors, designers, and creative types! The Toy Association™ is accepting applications through Friday, November 1 for its pitch event during the Creative Factor Inventor Day program at Toy Fair® 2025.

Toy Fair® Buyer Registration off to Strong Start

08 OCT

Hundreds of retail outlets have already committed to attend Toy Fair® 2025, the largest and most influential toy & play industry event in North America. With registration officially open for just one week, nearly 700 individual retail outlets and attendees representing 54 countries have secured their spots to attend the global event, taking place March 1 to 4 at the Javits Center in New York City.

Toy Fair® Registration Opens Today

01 OCT

Attendee registration is now open for Toy Fair®, the most influential industry event in North America, taking place March 1 to 4, 2025 at the Javits Center in New York City. (Press and student registration will open in November.)

Help Bring Play to Children’s Hospitals through The Toy Foundation’s Auction

23 SEP

It's your last chance to bid for The Toy Foundation's online auction, with all proceeds going toward funding grants for children's hospitals to improve pediatric care and promote healing through play.

Toy Fair® & Toy Association Staff Honored at TSE Gold 100 Awards & Summit

20 SEP

Toy Fair® and The Toy Association’s efforts to elevate the global toy industry were prominently recognized at Trade Show Executive’s (TSE) Gold 100 Awards & Summit, held from September 17 to 19 in Santa Barbara, California. The event invites top trade show organizers to celebrate the best and most influential U.S.-based trade shows of the year.

Applications Open for Creative Factor Inventor Day at Toy Fair®

19 SEP

Toy inventors and designers are invited to apply for a chance to pitch their ideas to top toy and youth entertainment professionals and manufacturing partners at Toy Fair® this March. The Creative Factor Inventor Day program is now accepting submissions through Friday, November 1.

Stand Out at Toy Fair®: How to Optimize Your Online Profile

11 SEP

Toy Fair® exhibitors are reminded to sign up for the upcoming Exhibitor Academy session, “Your Toy Fair Online Profile,” taking place Thursday, September 19 at 2 p.m. (Eastern).

Toy Foundation Auction is Now Open for Your Bids

03 SEP

The Toy Foundation’s (TTF) curated online auction is officially open for toy enthusiasts everywhere to place their bids! Featuring one-of-a-kind experiences, valuable brand-building services, unique collectibles, and more, TTF aims to raise $50,000, with all proceeds supporting its work delivering play to children’s hospitals.

Learn to Master Your Company’s Toy Fair® Online Profile

30 AUG

Toy Fair® 2025 exhibitors can learn how to stand out and make a lasting first impression on Toy Fair attendees at the upcoming Exhibitor Academy session, “Your Toy Fair Online Profile,” taking place Thursday, September 19 at 2 p.m. (Eastern).

The Toy Bank is Your CSR Partner for Fall Previews

26 AUG

As manufacturers prepare for previews and the holiday season quickly approaches, The Toy Foundation™ (TTF) is asking companies to consider donating product to The Toy Bank at the end of fall preview season. All donations will deliver the joy of play to children in need this holiday season.

Top 5 Reasons to Exhibit at Toy Fair® 2025

23 AUG

Exhibiting at the upcoming Toy Fair®, taking place March 1 to 4 at the Javits Center in New York City, is a powerful opportunity for toy and entertainment companies to elevate their brands, connect with key players in the industry, and unlock new business potential.

‘Party with a Purpose’ to Support the Benefits of Play on Mental Health

19 AUG

The Toy Foundation’s (TTF) Children’s Hospital Play Grants program is the industry’s opportunity to deliver play to children’s hospitals responding to mental health crises every day.

Toy Fair® 2025 to Spotlight Baby & Toddler Products at New Showcase

15 AUG

Baby steps lead to big discoveries, especially at Toy Fair®. The upcoming show, taking place March 1 to 4 at the Javits Center in New York City, will feature “Baby PLAYce,” a new showcase dedicated to products designed for infants, toddlers, and preschoolers.

Play Supports Children’s Hospitals in Meeting Patient Needs, But More Help is Needed

12 AUG

On September 9, join us at TAO Los Angeles for "Party with a Purpose," where the toy industry can unite to support The Toy Foundation’s Children’s Hospital Play Grants Program. Your participation helps expand therapeutic play programs for pediatric patients in need.

Reminder: Submit Your TOTY® Nominations by August 23

09 AUG

The Toy Association™ is reminding toy companies, inventors, and other industry representatives to submit their nominations for the 2025 Toy of the Year® (TOTY®) Awards by midnight (Eastern) on Friday, August 23, 2024.

Call for Auction Items to Support “Party with a Purpose” Fundraiser for Children’s Hospitals

29 JUL

The Toy Foundation will host an online auction in tandem with “Party with a Purpose,” (Sept. 9) filled with unique items, collectibles, and experiences for event guests and toy enthusiasts everywhere to bid on their favorite items.

In LA During Market Week? Don’t Miss “Party with a Purpose” Fundraiser for Children’s Hospitals

22 JUL

Mark your calendars to make a difference: Attend The Toy Foundation’s “Party with a Purpose” and be a part of an industry-wide movement to bring the joy of play to hospitalized children across the country.

The Importance of Play at Children’s Hospitals

22 JUL

Kathleen Campisano, global chief marketing officer at Beacon Media Group and vice chair of The Toy Foundation, discussed how play improves pediatric care with representatives from Maimonides Health and Hope for Henry.

Nominations are Now Open for the 2025 Toy of the Year® Awards

15 JUL

Nominations are officially open for the 25th Toy of the Year® (TOTY®) Awards, taking place February 28, 2025 at Cipriani’s 42nd Street in New York City. Toy companies, inventors, and other industry representatives are invited to submit their top products and entertainment brands by August 23, 2024 for consideration across 16 categories.

Legendary Rock Band Blues Traveler to Headline “Party with a Purpose”

15 JUL

Blues Traveler will play a can’t-miss performance at The Toy Foundation’s “Party with a Purpose,” taking place September 9 at TAO Los Angeles.

Apply by July 12 to Present on the Toy Fair® University Global Stage

08 JUL

Industry thought leaders have until this Friday, July 12 to submit presentation applications for Toy Fair® University, taking place throughout Toy Fair from March 1 to 4, 2025 at the Javits Center in New York City.

“Party with a Purpose” to Raise Money for Children’s Hospitals

08 JUL

One of the toy industry’s top philanthropic missions is to bring play to children, particularly those in hospitals serving predominantly low-income communities. The Toy Foundation’s (TTF) “Party with a Purpose,” taking place Monday, September 9 at TAO Los Angeles, is an opportunity for the toy industry to join together and help improve pediatric care nationwide.

Buzz is Building for Toy Fair® New York as Global Toy Industry Gears Up for 2025

08 JUL

Preparations for Toy Fair 2025 are in full swing, with nearly 600 exhibitors already registered to showcase their latest innovations in front of a massive audience of global retail buyers, licensors, media, and more. Additionally, show organizers have announced that both Mattel and Hasbro will exhibit on-site at New York City’s Javits Center, joining first time exhibitors, international companies, and established global brands at the iconic marketplace, taking place March 1 to 4, 2025.

Previewing Your Toys in LA? Take Part in Toy Collection Benefitting Local Children in Need

25 JUN

The Toy Foundation™’s (TTF) Toy Bank is coordinating an industry-wide toy collection for all companies participating in LA previews this fall. The toy donations will bring the power of play to children in need across the Los Angeles Metro area.

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Media Inquiries

Erin Wright / Marketing Communications Manager / 646-520-4851