The Toy Foundation™ (TTF) is delivering play this holiday season to children in under-resourced communities, schools, and hospitals nationwide with the distribution of more than 20,000 toys through its Toy Chest program. Thanks to the toy industry’s united support, year-round toy donations and financial contributions enable TTF to reach children when they need it the most.

In 2025, The Toy Foundation™ (TTF) made great strides to advance its mission to unite the toy industry in delivering the benefits of play to children in need.

On Giving Tuesday, Toy Association President & CEO Greg Ahearn invites the industry to support The Toy Foundation’s Holiday Gift Catalog. Contributions directly fund toys, comfort kits, and play projects, helping deliver joy and hope to children who need it most.

This holiday giving season, The Toy Foundation™ (TTF) is inspiring new and existing donors to give back to children in need by launching its first-ever Holiday Gift Catalog.

The Toy Foundation™ (TTF) will be the beneficiary of a truly one-of-a-kind auction item: a rare Beckett Black Label Pokémon card that Dragon Shield, a global leader in premium trading card game accessories, and Beckett, the premier grading and authentication company for trading cards and collectibles, recently launched to the edge of space.

As the holiday season approaches, TTF is calling on toy companies to donate product to the Toy Chest and create a magical season for as many children as possible.

The Toy Foundation™ (TTF) is accepting product donations to the Toy Chest for the 2025 back-to-school season.