2009 TOTY Winners
2016 | 2015 | 2014 | 2013 | 2012 | 2011 | 2010 | 2009 | 2008 | 2007 | 2006 | 2005 | 2003 | 2002 | 2001 | 2000
Toy of the Year | Activity Toy | Boy Toy | Educational Toy | Electronic Entertainment Toy |
Girl Toy| Game | Infant/Toddler Toy | Innovative Toy |
Outdoor Toy | Property| Specialty Toy
TOY OF THE YEAR
The best toy of the year.
WINNER: Bakugan Battle Brawlers Battle Pack Series 1 Spheres – Spin Master, Ltd
ACTIVITY TOY OF THE YEAR
The best toy that inspires creative play through various forms of activity.
WINNER: Crayola Color Wonder Magic Brush – Crayola
Other Nominees:
- Clipo Creativity Table – Hasbro
- Girl Gourmet Cupcake Maker – Jakks Pacific
- StarWars AT-TE Walker – LEGO Systems, Inc.
- Circus Ring – Playmobil USA, Inc.
- Pixos Super Studio– Spin Master
- KidiArt Studio – Vtech
BOY TOY OF THE YEAR
The best toy developed specifically for boys of any age, not including r/c, ride-on and other vehicles.
WINNER:Bakugan Battle Brawlers Battle Pack Series 1 Spheres – Spin Master, Ltd
Other Nominees:
- Handy Manny 2-in-1 Transforming Tool Truck – Fisher-Price, Inc.
- NERF N-STRIKE VULCAN EBF-25 – Hasbro
- EyeClops Night Vision Infrared Stealth Goggles – Jakks Pacific
- Legends: King Arthur Battle Action Castle – MEGA Brands
- Sprig Adventure Series Discover Rig – Sprig Toys
- Air Hogs Zero Gravity Micro – Spin Master
EDUCATIONAL TOY OF THE YEAR
The best toy that through play help children develop special skills and/or knowledge.
WINNER: LeapFrog TAG Reading System – LeapFrog
Other Nominees:
- Computer Cool School™ – Fisher-Price, Inc.
- Idbids Eco-friendly Starter Kit – Idbids LLC
- Zillions Touch Screen ATM – Summit Products, LLC
- V-Motion Active Learning System – Vtech
- Discovery Kids Smart Animals Scanopedia – Jakks Pacific
- EyeClops BioniCam – Jakks Pacific
ELECTRONIC ENTERTAINMENT TOY OF THE YEAR
For toys created for children of any age that have a considerable electronic component involved. This includes "plug 'n play" and interactive videos.
WINNER: Fur Real Friends Biscuit My Lovin Pup – Hasbro
Other Nominees:
- Ultimate Wall-E Programmable Remote Control Robot – Disney
- Fisher Price Imaginext Spike, the Ultra Dinosaur – Fisher-Price, Inc.
- U-Dance – Tiger Electronics
- KidiJamz Studio – Vtech
- RS Tri-bot – WowWee
GAME OF THE YEAR
Including children's board, card, CD-ROM or electronic game formats. (For CD-ROM or electronic games, formats must have ESRB's "Early Childhood" rating: content may be suitable for persons ages 3 and older. Contains no materials that parents would find inappropriate.)
WINNER:Bananagrams LLC – Bananagrams
Other Nominees:
- Haunted Ruins 3-D Adventures Pop-Up Board Game – Basic Concepts
- The Cat in the Hat, I Can Do That! – I Can Do That! Games
- Monopoly Here & Now: The World Edition – Hasbro Games
- PICTUREKA! – Hasbro Games
- Rush Hour –ThinkFun Inc.
- Zingo! –ThinkFun Inc.
GIRL TOY OF THE YEAR
The best toy developed specifically for girls of any age.
WINNERS:Playmobil Horse Farm – Playmobil USA, Inc.
Other Nominees:
- Pretty Pedicure Salon – Creativity for Kids/Faber-Castell USA
- Barbie iDesign Ultimate Stylist Cards and CD-ROM – Mattel
- Mrs. Goodbee Talking Dollhouse – Learning Curve Brands, Inc.
- Disney Hannah Montana's Malibu Beach House – Play Along
- Clickables Fairy Charms Starter Set – Techno Source
INFANT/PRESCHOOL TOY OF THE YEAR
The best toy developed for infant and/or preschool children.
WINNER:Elmo Live– Fisher-Price, Inc.
Other Nominees:
- Kota the Triceratops – Hasbro
- Tink's Talking Café – Jakks Pacific
- Giddyip 'N Go Pony – Little Tikes
- 50's Diner – The Step2 Company
- Sit to Stand Alphabet Train – Vtech
- Laugh & Learn Smart Bounce & Spin Pony – Fisher-Price, Inc.
INNOVATIVE TOY OF THE YEAR
The best toy that combines the most unique blend of innovative technology and play value for children today.
WINNER:Air Hogs Zero Gravity Micro – Spin Master
Other Nominees:
- The Pieceless Puzzle– Ceaco
- Fisher Price Imaginext Spike, the Ultra Dinosaur – Fisher-Price, Inc.
- Kota the Triceratops – Hasbro
- EyeClops Night Vision Infrared Stealth Goggles – Jakks Pacific
- Sprig Adventure Series Discover Rig – Sprig Toys
- Bakugan Battle Brawlers Battle Pack Series 1 Spheres – Spin Master
OUTDOOR TOY OF THE YEAR
The best toy designed for outdoor play.
WINNER: Crayola 3D Sidewalk Chalk – Crayola
Other Nominees:
- Power Wheels A.T. Rex – Fisher-Price, Inc.
- Cosmic Keep Away – Hasbro
- Fropper – International Playthings
- Junk Ball – Little Kids Inc
- Backyard Safari Bug Vacuum – Summit Products, LLC
- Banzai Skim Board Surfer – Toy Quest
PROPERTY OF THE YEAR
The licensor that had the greatest success spreading its brand or property throughout the industry while generating interest and excitement.
WINNER: Bakugan – Cartoon Network
Other Nominees:
- Barbie – Mattel
- Fancy Nancy – Harper Collins
- Star Wars The Clone Wars – LucasArts Entertainment
- Disney Fairies – Disney
- Disney's Handy Manny – Disney
- Yo Gabba Gabba – Wild Brain
SPECIALTY TOY OF THE YEAR
The best toy primarily distributed through specialty retailers.
WINNER:Create Your Own Pop-Up Books – Creativity for Kids/Faber-Castell USA
Other Nominees:
- Deglingos – All New Materials
- 18" Fancy Nancy Cloth Doll – Alexander Doll
- Totem Boys/Girls from Kids on Roof – Kids on Roof
- Circus Ring– Playmobil USA, Inc.
- Sprig Adventure Series Discover Rig – Sprig Toys
- Wind Power – Thames & Kosmos