2005 TOTY Winners
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Toy of the Year | Activity Toy | Boy Toy | Educational Toy | Electronic Entertainment Toy | Girl Toy | Game | Infant/Preschool Toy | Most Innovative Toy | Outdoor Toy | Property | Specialty Toy
TOY OF THE YEAR
The best toy of the year.
WINNER: V. Smile™ TV Learning System – VTech Electronics North America
ACTIVITY TOY OF THE YEAR
The best toy that inspires creative play through various forms of activity.
WINNER: Aquadoodle™ – Spin Master Ltd.
Other Nominees:
- Hershey S’Mores Maker – Spin Master Ltd.
- K’NEX Big Air Ball Tower - K’NEX Industries
- Magnetix – RoseArt
- Pirate Ship – Playmobil
BOY TOY OF THE YEAR
The best toy developed specifically for boys of any age, not including r/c, ride-on and other vehicles.
WINNER: LEGO Knights’ Kingdom™ – LEGO Systems, Inc.
Other Nominees:
- Lazer Tag Team Ops – Hasbro
- Darth Vader Voice Changer – Hasbro
- Tyco Radio Controlled Terrain Twister – Mattel, Inc.
- Yu-Gi-Oh! Duel Disk Launcher – Mattel, Inc.
EDUCATIONAL TOY OF THE YEAR
The best toy that through play help children develop special skills and/or knowledge.
WINNER: V. Smile™ TV Learning System – VTech Electronics North America
Other Nominees:
- InteracTV – Fisher-Price
- Alphabet Pal Caterpillar – LeapFrog Enterprises, Inc.
- MGears – Learning Resources
- PowerTouch Baby – Fisher-Price
ELECTRONIC ENTERTAINMENT TOY OF THE YEAR
For toys created for children of any age that have a considerable electronic component involved. This includes "plug 'n play" and interactive videos.
WINNER: VideoNow Color™ – Hasbro
Other Nominees:
- Mission: Paintball Game -Hasbro
- Play TV EA Madden Football – Radica Games Ltd.
- Plug It In and Play TV Games – JAKKS Pacific, Inc.
- VideoNow Jr. – Hasbro/Tiger
GAME OF THE YEAR
Including children's board, card, CD-ROM or electronic game formats. (For CD-ROM or electronic games, formats must have ESRB's "Early Childhood" rating: content may be suitable for persons ages 3 and older. Contains no materials that parents would find inappropriate.)
WINNERS: Scene It? ™- Screen Life, LLC
Other Nominees:
- 20Q – Radica Games Ltd.
- ESPN GameStation – Fisher-Price
- Texas Hold’em Poker Set – Cardinal Industries, Inc.
- Trivial Pursuit 1990’s – Hasbro
GIRL TOY OF THE YEAR
The best toy developed specifically for girls of any age.
WINNER: Bella Dancerella™ Home Ballet Studio – Spin Master Ltd.
Other Nominees:
- Cabbage Patch Kids – Play Along Toys division of JAKKS Pacific, Inc.
- Dora’s Talking House – Fisher-Price
- FurReal Friends Luv Cubs – Hasbro
- Magic Hair Fairytale Dora – Fisher-Price
INFANT/PRESCHOOL TOY OF THE YEAR
The best toy developed for infant and/or preschool children.
WINNER: Fridge Phonics™ Magnetic Set- LeapFrog Enterprises, and
Peek-a-Blocks™ IncrediBlocks™ – Fisher-Price, and
Care Bears Bedtime Bear Lullaby Friend – Play Along
Other Nominees:
- Laugh & Learn Learning Home – Fisher-Price
- LEGO Quatro - LEGO Systems, Inc.
- Noah’s Ark – Playmobil
MOST INNOVATIVE TOY OF THE YEAR
The best toy that combines the most unique blend of innovative technology and play value for children today.
WINNER: Robosapien™ – Wow Wee Ltd
Other Nominees:
- 20Q – Radica Games Ltd.
- InteracTV – Fisher-Price
- V.Smile TV Learning System – VTech Electronics Ltd. North America
- XTS Expandable Train System – Basic Fun, Inc.
OUTDOOR TOY OF THE YEAR
The best toy designed for outdoor play.
WINNER: Schwinn® Sting-Ray Bike® – Pacific Cycle
Other Nominees:
- Fold 2 Go Trike – Radio Flyer
- Honda Minimoto Sport Racer – Toy Quest
- HoverDisc – Overbreak LLC
- Little Tikes Hummer H-2 – Little Tikes
PROPERTY OF THE YEAR
The licensor that had the greatest success spreading its brand or property throughout the industry while generating interest and excitement.
WINNER: Dora the Explorer™– Nick Jr. Division of Viacom International
Other Nominees:
- Disney Princess – The Walt Disney Company
- Spider-Man – Marvel Entertainment
- Cabbage Patch Kids – Original Appalachian Artworks
- Yu-Gi-Oh! – 4Kids Entertainment
SPECIALTY TOY OF THE YEAR
The best toy primarily distributed through specialty retailers.
WINNERS: Geomag® – Geomag USA
Other Nominees:
- Animal Figures – Schleich
- Blokus – Educational Insights, Inc.
- Old Century Baseball – Front Porch Classics
- Papo Knights – Hotaling Imports