Members’ Play Resources Featured on Genius Play Portal Reach Thousands of Families
July 8, 2021 | From Bananagrams to Learning Resources, to PLAYMOBIL and Thames & Kosmos, more than 25 companies have shared engaging play resources with families and educators through The Genius Play’s new Genius Play Portal, which has garnered more than 15,000 pageviews since launching in May.
“Now that summer is in full swing, The Genius of Play’s new portal is proving itself as a go-to resource for finding inspiring new play ideas and expert advice on topics ranging from sustainability to boosting emotional intelligence through play,” said Anna Yudina, senior director of marketing initiatives at The Toy Association. “At the same time, it’s become a great resource for helping our members reach The Genius of Play’s 95,000 monthly website visitors looking for kid and family activities.”
As the Genius Play Portal continues to be updated with new and free printables, game ideas, playtime hacks and more, Toy Association member companies are urged to keep submitting their resources via an online application form for a chance to be featured. For any questions, contact The Genius of Play team.