Registration is now open for an upcoming Toy Association webinar that will help toy companies prepare for the 2026 holiday selling season with the latest consumer, retail, and economic insights from Circana.
Taking place Thursday, August 13 at 2 p.m. (Eastern), “State of the Consumer: Retail Trends & Toy Industry Outlook for Holiday 2026,” will explore the macroeconomic forces influencing retail, evolving consumer spending behaviors, and what these trends mean for the toy industry as companies prepare for the critical holiday season. Attendees will leave with actionable insights to help navigate the remainder of the year and capitalize on opportunities throughout the holiday selling season. Additional themes and discussion topics include:
- Consumer spending priorities and value-seeking behaviors
- The impact of inflation and labor market dynamics on retail performance
- Emerging opportunities, potential challenges, and key indicators to watch
The webinar will be presented by Circana’s Marshal Cohen, chief retail advisor, and Kristen McLean, vice president and industry advisor. Anne McConnell, The Toy Association’s senior director of market research & educational initiatives, will moderate.
The session is open to Toy Association members at no cost; non-members may join for a $99 registration fee. All toy professionals are welcome to join; this session is specifically recommended for executives responsible for revenue and planning decisions, including CEOs, CFOs, and leaders across sales, marketing, merchandising, and strategy. This webinar will be particularly valuable for teams preparing for holiday forecasts, assortments, and promotional strategies.
Questions about this webinar and other educational opportunities offered by The Toy Association™ may be directed to Anne McConnell, senior director of market research & educational initiatives.