Amazon, Mattel, & More Support The Toy Foundation™’s
“Party with a Purpose”
August 5, 2024 | The countdown is on for The Toy
Association™’s LA Fall Preview this September. To kick-off the market week
(Sept. 9-13), companies from all corners of the industry will unite at The Toy
Foundation™ (TTF)’s “Party
with a Purpose,” taking place on the evening of Monday, September 9 at TAO
Los Angeles, to support TTF’s work to deliver play to hospitalized children. There's
still time to purchase tickets for this event.
TTF is proud to announce the initial lineup of sponsors,
with Amazon and Mattel serving as the event's Presenting Partners.
Additional sponsors include:
-
Vision Partners: Cra-Z-Art, Jazwares,
Just Play, The LEGO Group, and Spin Master
- Mission Partners: Beacon Media Group,
Duracell, Kidoodle.TV, Moose Toys, and The Pokémon Company International
Every sponsorship makes a meaningful difference in the
lives of children and their families through TTF’s Children’s
Hospital Play Grants program, which funds
therapeutic play projects that improve pediatric care and treatment outcomes.
Focused specifically on children’s hospitals where 50 percent or more of
patients rely on Medicaid, the program is expected to impact half a million
children and families by the end of 2024.
“At Mattel we are dedicated to empowering generations to
explore the wonder of childhood and reach their full potential,” said Nancy
Molenda, vice president of global corporate events & philanthropy at
Mattel. “We’re proud to continue our work with The Toy Foundation to support
children in need as they undergo medical treatment to help them heal and thrive
through the power of play.”
The support of sponsors such as these, coupled with
donations from year-round contributors, pave the pathway for The Toy Foundation
to expand its Hospital Play Grants program to support even more
hospitalized children in 2025 and beyond. There is still time to join this group
of philanthropic industry leaders; find additional information about sponsorship
opportunities here.
“Party with a Purpose” will be an unforgettable evening,
featuring an exclusive performance from legendary rock band Blues Traveler;
networking opportunities with the industry’s top movers and shakers; an auction
of unique experiences and items; delicious food and drink; and words from a TTF
hospital partner about the impact of TTF’s Play Grants.
All levels of participation help to improve pediatric
care. Purchase
tickets, donate an
auction item, place your bids
once the auction opens on September 9, or make an online
contribution today. All event and auction
proceeds support TTF’s Children’s Hospital Play Grants program and are tax
deductible.
To learn more about The Toy Foundation and get
involved, visit ToyFoundation.org or
contact TTF staff.
The Toy Association’s LA
Fall Preview is taking place throughout the month of September at
2250 East Imperial Highway in El Segundo. “Party with a Purpose” will kick off
the LA Fall Preview dedicated market week, taking
place September 9 to 13. The entire toy community is also invited to The Toy
Association’s complimentary Industry Networking Party at Otis College of Art
and Design on Tuesday, September 10 and WiT’s Wonder Women Awards at the
Beverly Hilton on Friday, September 13. Visit the LA Fall Preview website for more
information.